When Lambo? Crypto's Favorite Automaker to Track Cars on Salesforce Blockchain

From coindesk.com

Automobili Lamborghini, the manufacturer of the most craved sport cars in crypto, is to trial blockchain tech in its supply chain operations. Announced today, the luxury automaker will use an enterprise blockchain platform from Salesforce to track the authenticity of the cars sold on the secondary market. “When a Lamborghini is resold, the vehicle often goes through 800 to 1,000 certification checks that take place at the Lamborghini headquarters in Sant’Agata Bolognese, Italy,” according to a press release published Tuesday by Salesforce. To ensure customers are buying a genuine Lambo with genuine parts, the ... (full story)