What does it mean to be bullish or bearish in crypto?

From cointelegraph.com

When talking about markets, both mainstream and crypto, “bullish” and “bearish” often come up in headlines and conversation, although such usage typically depends on financial knowledge and experience. What do the two terms mean? Bullish and bearish refer to market sentiment, seen collectively or expressed by an individual. If someone is bullish, it means they expect an asset or asset class to rise in price. Conversely, bearish refers to negative price expectations. Someone holding a bullish lean is sometimes called a “bull,” or “bulls” if a group or faction of the market is bullish. Therefore, ... (full story)