Investors say they value diversification, yet most of them still pretend bitcoin does not exist. Zero exposure is not caution – it is an active underweight against a quickly growing asset class. A measured 2% allocation has historically lifted returns while barely budging volatility. The real risk is clinging to old playbooks while the market moves on. Why now? Bitcoin is no longer a fringe bet. Digital assets represent 1.7% of the global listed market portfolio[1], marking their arrival as an institutional asset class. Bitcoin alone accounts for 56% of the total crypto market capitalisation[2], as shown in the ... (full story)