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BBVA Advises Wealthy Clients to Allocate Up to 7% in Crypto
BBVA, Spain’s second-largest bank, has begun formally advising its wealthy clients to include cryptocurrency in their portfolios, recommending a 3% to 7% allocation in Bitcoin and Ether. The guidance, tailored to individual risk profiles, marks one of the first instances of a major European bank providing active crypto investment advice. The bank revealed the development at the DigiAssets conference in London on June 17, 2025, where Philippe Meyer, Head of Digital & Blockchain Solutions at BBVA Switzerland, explained that crypto has been part of their advisory services since September 2024. Meyer emphasized that ... (full story)
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