Mattel joins the NFT frenzy with Hot Wheels digital art

From nytimes.com

Move over, Nyan Cat. Mattel is the latest creator to jump on the hottest craze in cryptocurrency as it puts its first digital art featuring its Hot Wheels vehicles up for sale. On Tuesday, the toymaker will offer three pieces of digital art in the form of nonfungible tokens, or NFTs, for auction on its Mattel Creations website as part of its Hot Wheels NFT Garage Series. The one-of-a-kind works will feature classic cars from its archive: Twin Mill, Boneshaker and Deora II. The auction will run for a week, and in another first for Mattel, the winner will be allowed to pay in the Ethereum, a cryptocurrency. The company ... (full story)